Created by Valeria Morales, Zack Rosenburg and Anna Wentz
Design sprint for a Philadelphia native landmark & iconic location. Design a promotional package / gift / experience for the garden’s supporters and investors. William Bartram first brought seed back to the garden in 1777 there and named the plant Franklinia in honor of his father’s close friend Benjamin Franklin The Franklinia is one of Bartram’s Garden signature plants. The plant went extinct in the wild, leaving only Bartram’s collection. It has a similar smell to orange blossoms and honeysuckle.
Our product incorporates both the shape and scent of the flower to create a sensory experience
The packaging opens like the Franlinia and includes Bartram’s Garden Map on the inside.
On all four sides of the candle is the Bartram’s Logo
